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| ▲This photo, provided by Lotte Duty Free, shows TWICE. (PHOTO NOT FOR SALE) (Yonhap) |
SEOUL, October 6 (Yonhap) -- Lotte Duty Free announced on Thursday that they have selected TWICE as their model and that they are going to reinforce their global marketing.
Previously, Lotte Department Store had singer and actor Lee Jun-ho, girl group AESPA, Super Junior, and Stray Kids as their models and is going to hold a fan meeting of Lee Jun-ho on November 19, planning to expand their K-culture marketing.
Moreover, hand prints of the new models will be installed at the main branch of Star Avenue in Myeongdong and will renew the photo spots for visitors.
Lee Sang-jin, the head of division of the marketing department of Lotte Duty Free said, "We will try to continue the Hallyu sensation with our new models during the transition to end-demic."
(This article is translated from Korean to English by Dowon Kim.)
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