▲ Image provided by Hyundai Department Store. (PHOTO NOT FOR SALE) (Yonhap)

SEOUL, March 25 (Yonhap) -- Hyundai Department Store said Wednesday it will kick off its spring season discount event, “The Sale,” starting March 27.

The promotion will run across its stores nationwide, offering a wide range of seasonal products and events tailored to spring shopping demand.

With warmer-than-usual weather forecast this year but a shorter period of mild spring conditions due to climate irregularities, demand for outdoor activities and weekend outings is expected to rise.

In response, Hyundai Department Store plans to roll out a variety of programs alongside the sale to attract shoppers during the season.

The event will feature discounts on spring and summer collections, along with promotions on fashion items, accessories and lifestyle goods suited for the season.

Customers will also be able to enjoy additional benefits through various promotional campaigns and in-store events.

The company said it aims to enhance the overall shopping experience by combining seasonal discounts with diverse content and activities.

“We plan to offer practical benefits for customers preparing for spring outings while creating a lively shopping environment,” a company official said. “We will continue to introduce seasonal events that meet customer needs.”

jwc@yna.co.kr 

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