North Gyeongsang province promotes globalization and daily use of 'Hanbok'

▲ This photo, shows North Gyeongsang province executive meeting with hanbok. (Yonhap)

SEOUL, June 7 (Yonhap) -- Gyeongbuk Province announced on the 7th that it has decided to actively promote the cultural industry related to hanbok, one of the core contents of K-culture.

Based on the main materials of hanbok including Myeongju from Sangju (95% of the total domestic production), Ingyeon from Yeongju (85% of the total domestic production), and Sambe from Andong (80% of the total domestic production), the province plans to promote the daily use and the globalization of hanbok.

Through the Korea Hanbok Promotion Institute, which opened in Sangju in April of last year, Hanbok Culture Week is being held along with a variety of projects including the revitalization of the traditional clothing industry.

This year, Hanbok culture creation center projects will be implemented and will also be educating about the culture of Hanbok at 50 local schools.

Additionally, it will be conducting a project to teach the traditional fashion designers in hanbok.

Along with this, "Promotion of the daily use and globalization of hanbok" is planning to be implemented with the metaverse technology to provide a virtual hanbok experience service all over the world.

It also plans to promote and globalize by creating a hanbok street related to hanok villages like Andong Hahoe Folk Village and by sponsoring hanbok costumes for K-pop, dramas and movies.

Following the executive meeting on the 3rd (5th May in moon calendar), the directors, heads of the investment/participating organizations wore the hanbok selected in this year's Hanbok Work Clothes Design Contest in the executive meeting held on the 7th.

The executives will continue to wear hanbok on Jeongwol Daeboreum (Fifteenth day of the lunar calendar), Dano (Korean traditional holiday that falls on the 5th day of the fifth month of the lunar), Hangul Day (holiday that commemorates the Korean Alphabet) and Habok Day to promote its value and beauty.

Along with hanbok, the province is also focusing on fostering K-culture cultural industries such as Hangeul (Korean alphabet), Korean food, and hanok (Traditional Korean houses).

"I will be wearing hanbok at various meetings and events so that the world can be moved by the dignity and beauty of hanbok," said North Gyeongsang Province Governor Lee Cheol-woo said. "I will do my best to help Hanbok become the core content of the New Hallyu Wave."

(This article is translated from Korean to English by Haemin Kim.)

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